John has enjoyed an extensive career at Vitaco commencing with the business in 2004.

Through this time John has held numerous senior leadership positions across Vitaco working in both the New Zealand and Australian businesses, including roles of General Manager Sales Australia; General Manager Sales & Marketing New Zealand; and most recently General Manager New Zealand.

John has been integral in helping to grow and evolve Vitaco over these last 16+ years to become a leading organisation in the health, wellness and nutrition industry.

Prior to joining Vitaco, John worked for a number of multinational and fast-moving consumer goods companies in the sales and marketing arena. Commencing his career at Coca-Cola Amatil NZ as part of the management trainee program, John then worked with Bristol-Myers Squibb NZ before moving to Sydney to join National Foods Juice Australia. He returned to NZ working with Lion Nathan NZ progressing his career further in trade marketing and sales management.

Why Vitaco?

Vitaco is a unique organisation that is in the incredibly fortunate position of empowering people to live a healthier and more active life. What Vitaco does every day makes a genuine & positive difference to people’s lives, which is inspiring. At the heart of Vitaco is our people who are an extraordinarily passionate team and who make this organisation truly special. We share the same values, aspire to the same vision, and here each of us have the opportunity to make a real difference.